the craft. become an expert.

I was struck by a piece of writing in Dr. Sheena C. Howard’s forthcoming book, Academic Branding: A step-by-step guide to increased visibility, authority, and income, which discussed how there are so many people who aren’t experts in any field, but have figured out marketing and social media to be successful, while the real experts are struggling to see the value in branding themselves. So, we see a plethora of people who don’t honestly know much about anything, being lauded as experts. See the problem there?

encouragementAshley M. ColemanFebruary 11, 2024writing, craft, beyonce, usher, tracy chapmanComment

the craft. stick and stay.

Most of us started on the simplest, low frills, Blogspot or Wordpress sites and here we are. Published or soon to be published authors. Workshop facilitators like the lovely GG Renee who also graced our cover. Business owners like Lucy Pearl. Red Table Talk guests like Minaa B and the list goes on here.

the craftAshley M. ColemanNovember 6, 2022writing, writing career, craftComment

the craft. memory.

I’ve been thinking a lot about memory while crafting a new story I’m working on. It’s a delicate balance to go between the present moment in the story and the past. This project for me starts with an origin story. Jumping quickly into the present day but also teetering between the main character’s present moment and the things that landed him in his current state. I realized that it was going to be important for me to include more about those moments. I was going to have to figure out how to weave between these times distinctly and with ease for the reader which has been one of my biggest challenges in writing so far.